As a Digital Ads Strategist, we expect you to serve a mid-level role in client success for our paid advertising clients. There is a focus on Google Ads, although you may work on other platforms including but not limited to: Meta, TikTok, Reddit, LinkedIn, and Microsoft Ads. You work alongside your colleagues and on individual projects while further developing your abilities to handle more complex accounts. This position requires strong analytical skills, copywriting, and creativity.
We offer a hybrid work environment where you can choose to work in-office at our headquarters in New Orleans, at a paid coworking space in your city of choice, or at home every day. You may work either CT or ET time zones.
What You’ll Be Doing:
80% Paid ads management, including campaign creation, optimization, reporting, analysis, and other day-to-day duties required to oversee online advertising campaigns.
15% Client communication and collaboration with other departments.
5% Always Optimizing to improve our agency’s processes and results.
To be considered, you must apply from our website.
Timeline
This job was posted on Thursday, March 20th, 2025. We will close the application at 11:59PM on Tuesday, March 25th, 2025. We will conduct interviews in March + April, and have a final decision to everyone by April 18, 2025.
WHO ARE WE LOOKING FOR?
If you’re looking for a place to grow where your work (and you) will be appreciated and rewarded, you’ll find a home at Online Optimism.
You must have at least:
1-4 years of managing Google Ads for organizations.
1-4 years of managing paid ads on at least one other platform.
Knowledge & competency of Google Sheets or similar tools.
Strong analytical skills
In addition, the strongest candidates will have:
A proven portfolio of paid advertising results.
Experience many of these platforms: Google, Meta, LinkedIn, TikTok, Reddit, or Microsoft
Excellent written and verbal communication skills.
Experience with Looker Studio
Digital marketing certifications or a degree in marketing
Experience working across multiple accounts at once in an agency setting.
What’s It Like to Be an Optimist?
As a full-time employee, you’ll receive all the benefits that a career at Online Optimism gets you. They’re fully detailed on our Careers page, but an overview is below:
A base annual salary paid weekly.
29 paid days off per year: 15 days paid vacation + 14 holidays, including Thanksgiving, Black Friday, Christmas Eve, Juneteenth, Mardi Gras, Lundi Gras, and more.
Unlimited sick time for your physical and mental health.
3 levels of Health Insurance for employees and dependents, 50% covered by Online Optimism—no matter which plan you choose.
Short term disability for 16 weeks.
Dental Insurance for you and dependents, 50% covered by Online Optimism.
Vision and Life Insurance, 100% covered by Online Optimism.
Summer Fridays (which, at our agency, are 4 extra half-days you get over the summer).
Simple IRA retirement plan, with 3% matching from Online Optimism.
All employees receive raises at least annually, and our high-performers have earned raises two to three times a year in the past.
All employees receive holiday bonuses. The amount depends on our company’s success throughout the year.
Participation in our twist on a 200% corporate match with our Donate, Elevate Program.
Casual dress code.
Endless office snacks. We’re not just talking about fun-size candy bars, either. Kombucha, lox, Red Bull, Clif Bars, organic fruit freezer pops, guacamole…if it’s available at Costco, we’ll get it for you.
Gifts for everyone on a new client account, or website launch.
We offer free web hosting to any Optimist.
Eligibility for commissions on referrals.
Top of the line computers to work on.
Our office hours are 9-5, Monday – Friday. You will be able to have flexible work hours including 8-4, and 10 – 6.
We cover the cost of any networking groups or events related to your career or skills that you want to work on.
A half-day during your birthday week
We have an in-place policy that we don’t require employees to check their email while outside the office. We believe strongly in maintaining a work/life balance.
After your first 12 months of employment, you’re eligible for paid maternity or parental (adoptive) leave every twelve months, rolling. Paid is 100% your base salary. It is sixteen weeks paid maternity leave, and eight weeks of paid leave for adoptions/paternity.
In your third year of employment, we’ll send you to a conference related to your field of study within the U.S., all expenses paid.
After 5 years of employment at Online Optimism, we extend your PTO from 15 days to 20.
After 10 years of employment at Online Optimism, we’ll provide you with an additional 3 week sabbatical.
Lack of non-compete.
Lastly, we’re very confident that everyone who receives one of our offers is going to be a great fit at Online Optimism. If, however, you don’t think it is after 60 days, no problem, we’ll offer you a buyout package. This means that we’ll offboard you over the next week (with insurance til the end of the current month), pay you a $2,000 severance package (after receiving our equipment back,) and wish you the best in your career somewhere else.
Again, to be considered, you must apply from our website.